JUL 26, 2026 · FREE GUIDE

ZERNIOBuild the Comment-to-DM Funnel That Delivers Your Guide

The funnel is simple when every page has one job. Zernio catches the keyword and sends the first link. Your site captures the lead and confirms the next step. Your email delivers the permanent resource-library link.

STEP 1 / THE PIPELINE

Give every click one clear destination

Do not send a new lead directly into a giant library. First send the unlock page, collect the email, confirm the course path, then use email to deliver the reusable library link.

COMMENT “DRONE” → ZERNIO DM → /OPTIN → /THANK-YOU → EMAIL → /FREE-RESOURCES

STEP 2 / CONNECT ZERNIO

Connect the Instagram account and your AI client

Instagram requires a Business or Creator account for the supported API workflow. Connect that account in Zernio, then add the hosted MCP server to Codex, Claude, ChatGPT, or another MCP-compatible client.

codex mcp add zernio --url https://mcp.zernio.com/mcp
codex mcp login zernio

Important: Prefer OAuth. If you use an API key, keep it in an environment variable or secret store—never paste it into a public guide, repository, or client-side page.

STEP 3 / CREATE THE TRIGGER

Map the keyword to one post or every post

Create a comment-to-DM automation for the keyword DRONE. Zernio supports exact or contains matching, per-post targeting, and account-wide automations. Start per-post while testing so the behavior is easy to isolate.

KEYWORD

DRONE

Use a short word that is easy to say in the video and easy to type correctly.

PUBLIC REPLY

Check your DMs

Rotate a few natural reply variations so the comments do not all look identical.

PRIVATE DM

Here’s your Part 107 guide

Keep the message short and use one button that points to the Unlock Access page.

STEP 4 / THE FIRST BUTTON

Send people to Unlock Access—not the library

The first Zernio DM button should point to the opt-in route. Add UTM parameters so you can separate Instagram comment traffic from email-library traffic.

https://doriandrone.com/optin?utm_source=instagram&utm_medium=dm&utm_campaign=part107-guide

Important: Use the final custom domain here when you add one. Keep the route and UTM names stable so analytics remain comparable.

STEP 5 / FOLLOWER CHECK

Treat the follow gate as a condition you must test

Zernio exposes Instagram profile context such as whether a participant follows the business account, but account permissions and automation behavior can vary. Do not promise a follow-to-unlock gate until you have tested the exact workflow on your connected account.

If your workflow can read follower state, branch non-followers to a short follow request and followers to the link. If it cannot, deliver the link without pretending the gate is enforced.

IF isFollower → SEND ACCESS LINK
ELSE → ASK TO FOLLOW → RECHECK OR HAND OFF

STEP 6 / EMAIL DELIVERY

Use email for the permanent library link

After the form redirects to the Course Path confirmation screen, send the library link from your email platform. This keeps the Instagram DM focused and gives subscribers a link they can find later.

https://doriandrone.com/free-resources?utm_source=email&utm_medium=email%20marketing

STEP 7 / TEST BEFORE THE REEL

Run the whole path with a second Instagram account

A funnel is only finished when the real trigger, DM button, form, redirect, email link, and guide card all work on mobile.

  • Comment the exact keyword and one mixed-case variation
  • Confirm the public reply and private DM arrive once
  • Open the button inside Instagram’s in-app browser
  • Submit a real test email and confirm the Course Path redirect
  • Open the emailed library link and one guide card
  • Verify click tracking and tags without exposing personal data

Official Resources

KEEP LEARNING

One guide down. The full library is waiting.

Go back to the Dorian Drone resource library for the Part 107 roadmap, creator systems, drone workflows, and new field guides.

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